Viddix is revolutionizing business operations by combining automation and artificial intelligence to make businesses operate more quickly, intelligently, and effectively. Viddix, which was founded by Pablo Capita, aims to reduce time-consuming, repetitive tasks by creating customized AI solutions that boost output, boost customer satisfaction, and spur expansion. As a result, businesses can increase revenue, decrease stress, and free up valuable time without compromising innovation thanks to scalable, high-quality automation.
Business Now caught up with Pablo Capita to explore the origins of Viddix, how AI is transforming business operations, and the company’s approach to balancing cutting-edge technology with practical solutions for its clients.
Business Now: What inspired you to start Viddix, and how did you see the potential for AI and automation to transform businesses?
Pablo Capita: I started Viddix because I kept seeing the same problem: businesses wasting time on things that could easily be automated. People answering the same questions over and over, missing leads just because they didn’t reply fast enough, or spending hours on repetitive admin. I realized AI could completely change that. It’s like giving every company an extra team member who works 24/7 without mistakes.
Can you walk us through the process you use to design and implement customized AI solutions for your clients? How do you ensure that these solutions align with their unique needs?
We keep it simple. First, we listen — we ask the client what slows them down or where they lose opportunities. Then we design an AI or automation to fix exactly that. We test it together, adjust it, and make sure it feels natural in their daily work. It’s never about forcing new tech on them — it’s about building tools that actually make their life easier.
How do you measure the success of your solutions, and what kind of impact have your clients seen in terms of efficiency, customer service, and overall business growth?
The best way to measure success is with real numbers: more leads answered, more bookings, more hours saved each week. For example, some clients now close deals they used to miss, or free up 10–15 hours a week that they can reinvest into growing their business. It’s about results they can feel, less stress, more revenue, happier clients.
What do you think are the biggest challenges companies face when trying to adopt AI and automation, and how does Viddix help overcome those hurdles?
The biggest challenge is fear — people think AI is too complicated or only for big corporations. We break that myth by showing them quick wins. Once they see it actually works and makes their day smoother, the fear disappears. Our job is to make the transition simple and stress-free.
As AI continues to evolve, how do you see Viddix staying ahead of the curve to provide cutting-edge solutions and maintain a competitive edge in the market?
We stay ahead by constantly experimenting, but always with a purpose. We don’t chase “cool tech” just for the hype. We test what’s new, and if it really helps our clients, we bring it in. That’s how we keep Viddix practical, fresh, and one step ahead.
For more information, visit: https://viddixai.com/